“George Merlis knows everything about blasting through the background sound and making your point. He is not just a great coach for acing a media interview. His rules work for all of life.”
Our comprehensive, customized and effective training techniques were developed by founder-president George Merlis and are informed by his career in senior positions at national broadcast networks and major market print media outlets. Formerly the day city editor of the nation’s largest afternoon newspaper and executive producer of Good Morning America, the CBS Morning News and Entertainment Tonight, Merlis conducts all our workshops.
The essential challenge of communicating in a crisis is gathering, controlling and disseminating information in a fluid situation. We offer consultation services to help organizations build crisis communications strategies in advance as well as guidance for clients who find themselves in the midst of critical events.
An effective presentation is a blend of agenda, materials and techniques; in other words, a performance. Like a good television show, a compelling presentation uses production values to deliver content. We approach presentations with this unique, producer’s point of view and teach agenda creation, graphic support, delivery techniques and mastery of the all-important Q & A session.